Magneti helped D11, Colorado Springs’ third largest employer, turn research into an informed brand evolution, with students helping shape logo concepts, the creation of a full new brand visual and verbal system with defined messaging to each key audience, a successful district-wide roll-in, and a PR-driven roll-out to the community. In addition to media training and crisis training for the Superintendent and key staff, Magneti drove a brand launch that was attended by thousands, including Colorado Governor Jared Polis and Mayor John Suthers of Colorado Springs.

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